Success Story

RAABE is an education company and part of the Klett Group. The portfolio includes loose-leaf publications, brochures, electronic media as well as an online portal called The straightforward materials relieve teachers and school administrators in their demanding and challenging daily work. The content offerings cover all areas from class preparation to school development and school law.

Dr. Josef Raabe Verlag implements the SiteFusion content management and workflow solution.

The content is created and managed digitally and is published in
analog and digital channels.

“The combination of a provider with industry experience, a customizable CMS with publishing-specific standard functionalities, an experienced implementation partner, and a high degree of agile collaboration lead to a custom-fit CMS for RAABE, which supports us in more and more processes.“

Rita Herfurth
Team Leader Digital Workflows/ Head of Production
@ Dr. Josef Raabe Verlags-GmbH

Starting Point

The implementation starting point of the SiteFusion CMS was initially the wish to reduce typesetting cost through partial automation in page makeup (pagination), as well as a standardization of layout and structure. As the project progressed, it also became increasingly clear that customers were expecting more personalized teaching materials in different output formats. To fulfill the customer requirements as efficiently as possible, RAABE opted for an XML-First production including the appropriate and uniform processes in the form of BPMN workflows in a second implementation step.


Initially, a core team of two individuals was formed to work on standardizing the structures and layouts, comprising a developer from our solutons partner, pagina, and a production manager from RAABE. Subsequently, a project team consisting of the production project lead, editorial department employees, as well as implementation partner pagina‘s project managers and developers, were brought on board to aid in the implementation.


Initially, the objective was to decrease the expenses associated with typesetting. However, during the implementation phase, this goal shifted in favor of converting all content into DITA-structured XML data. This process involves automation, granulation, and conversion, ultimately leading to the transfer of the data to target systems.


The most significant obstacle was to raise awareness among a large and diverse group of editors regarding the structured content concept and the system. Besides the technical implementation, this full-scale transformation process presents a human challenge. It is crucial to educate employees from all departments about how implementing a solution like SiteFusion can improve and streamline various processes. Despite the challenges, successful implementation was ensured through open communication, transparency, and appropriate training. SiteFusion‘s focus on usability has enabled publishing house employees to adapt to the new environment quickly, thanks to the excellent user guidance of the Fonto XML editor.

Why SiteFusion

  • Mapping of the complete
    product life cycle by the
  • Continuous development
    of new publishing-specific
  • Close collaboration with
    the implementation partner
    pagina GmbH Publikationstechnologien


  • High flexibility in customizing
    Customizable BPMN
  • Fonto XML editor
    (+ DITA schema)
  • Possibility of connection
    to ERP system


Today, RAABE employs the SiteFusion content management and workflow solution, which includes personalized modifications such as the ability to produce QR codes for PDFs, generating new tables in the underlying Progress MarkLogic database, and presenting data as tiles in the settings, among other specialized customizations.


Selection & Setup

  • Evaluation of CMS providers
  • Decision for SiteFusion
  • Basic setup of the CMS
  • Content entry in Fonto XML

Structuring & Export

  • Output of a rough draft
    to InDesign
  • Extort to other data
    formats, e.g. MS Word

Linkage & Import

  • Mass import of inventory
    data including metadata
  • Linking with the ERP


  • Use of the CMS and MAM
  • SiteFusion is “Source of
    Truth“ for RAABE

“The project has a great dynamic. It’s great fun to work closely with the publisher to integrate the publishing processes piece by piece in the

Lisa Dobs
Applications Engineer
@ pagina GmbH


This software implementation was carried out by SiteFusion and their implementation partner, EBCONT.
SiteFusion ProConsult is a formal joint venture of SiteFusion and EBCONT, and delivers the same technology solutions and engineering services to the North American market.

Inspired to transform your business?

We’d Love To Hear From You

We’re always ready to talk to you about our solutions and learn more about your specific initiative, even those only in the early fact-finding stage.